Your launch plan, with a pulse.
Start from a playbook — pre-launch warmup, launch day, the week after. TonoDesk fires each task on schedule, listens on the keywords that campaign cares about across X, Reddit, Hacker News, Product Hunt and Indie Hackers, and drafts every reply against your brand voice anchor. A human always sends. Never auto-posts.
No credit card. Free forever tier. Pro at $14.99/mo.
Inbox — 3 new
Just took over a MaidPro franchise. Any booking tools that sync with QuickBooks under $100/mo?
Best CRM for a 12-location cleaning franchise? Budget cap $200/mo.
Any agencies here doing local SEO for home-service brands?
AI-drafted reply
Style: personal experience
A workspace, not a firehose.
Three things we do differently
Signal over volume. Drafts, not auto-posts.
Watch every source in one place
X, Reddit, Hacker News, Product Hunt, Indie Hackers. One inbox. Filter by source, sort by relevance, dismiss what doesn't matter. New adapters ship as we hear demand.
AI-drafted replies — 6 styles
Every draft picks from six shapes (quote-agree, follow-up question, personal experience, specific takeaway, validation add, counter perspective) so your account doesn't hit X's bot-detection heuristics.
Human always sends
No auto-post. No auto-DM. Ever. TonoDesk saves you the time of thinking about what to say — not the decision of when to say it. Hard product constraint.
How it works
Four steps, no ceremony.
Start from a playbook
Pick a template — indie product launch, franchise grand opening, or blank. Every task is stamped against your launch date (T-14, T, T+7) and fires on schedule. Attach a brand voice anchor once; voice checks score the drafts most likely to drift.
Tell us what to watch
Add X search terms and handles. Add subreddits. Optionally add HN, Product Hunt, Indie Hackers. Group keywords by intent (competitive, pricing-questions, franchise-marketing) — each group scores independently.
Items land in your inbox
TonoDesk polls sources every 30-90 minutes, scores each item 1-10 by relevance, and threads them into your inbox — newest first, filterable, sortable. You never miss the 9-out-of-10s.
Review, draft, send
Open an item, generate a draft, rotate through styles until it sounds right, edit inline, then click Mark replied — TonoDesk opens the item in the native app for you to paste. A human always closes the loop.
Sources
The 5 places your customers already talk.
Add more? Email us at info@beatura.com — we ship adapters based on real demand.
X
Free & Pro
Free & Pro
HN
Pro
Product Hunt
Pro
Indie Hackers
Pro
The differentiator
Six reply shapes, rotated per draft.
Most AI-reply tools pick the same shape every time — quote a line, add a supportive comment. X's bot-detection catches that inside a week. TonoDesk samples across six shapes so no two consecutive replies read the same.
Quote-agree
“"Totally — the part about X really resonates." Direct affirmation of the OP's point.”
Follow-up question
“"Curious — have you seen this pattern in Y contexts too?" Deepens the thread.”
Personal experience
“"We hit the same at 50 locations — what worked for us was Z." First-person, credibility.”
Specific takeaway
“"The lesson here is X, not Y — different frame changes the fix." Insight, not applause.”
Validation add
“"Yes, and here's a supporting data point from our side..." Amplifies with evidence.”
Counter perspective
“"Alternative view — X might actually be preferable when Y." Respectful pushback.”
Who it's for
Built for the people running the campaign, not the ones dashboarding.
Solo founders + operators
Launch day arrives whether or not you planned it. Start from the indie-launch playbook — warmup, launch day, the week after — and let the tasks land on your calendar. Then triage the mentions in 10 minutes a day.
Free or Pro ($14.99/mo)
Franchise HQ
Publish the voice anchor and the grand-opening playbook once. Every location runs the same three weeks of local warmup, opening day, and review push — with voice checks on the offer wording, where a location's drift becomes your problem. You see all of it in one pane.
Teams tier (contact info@beatura.com)
Marketing agencies
A campaign per client, each with its own playbook, voice anchor, and keyword groups scored by that client's purpose. One login across all of them. Never lose a client's conversation to another client's noise.
Teams tier
Pricing
Simple, honest, no per-item fees.
Free
$0
Try it forever
- · 1 monitored search
- · 50 items/mo
- · Manual drafts
Pro
$14.99
/mo — most popular
- · Unlimited searches
- · Unlimited items
- · AI-drafts + 6 styles
Teams
Contact
Multi-location
- · Everything in Pro
- · SSO
- · Dedicated onboarding
Stop refreshing search tabs.
Start replying like a human — with a workspace built for it.
Prefer a walkthrough with a founder? Email demo@beatura.com.